3 Ways to Engage Experts

Subject matter experts, such as mental health professionals, can help us use our platforms to prevent harm and promote emotional well-being. Here are ideas for involving experts in your storytelling.

Fact check. Even trusted sources can provide inaccurate info. If you’re sharing details about a mental health challenge and are uncertain about accuracy, contact an expert to confirm the facts.

Resources and support. Experts frequently have resources they’ve developed or can recommend. Seeking expert-approved resources ensures you’re guiding your community in the right direction.

Conversation and questions. Host an expert Q&A session. For sensitive topics, you can collect questions in advance and pre-record the interview to ensure a safe and thoughtful message before sharing.

For more information on finding and working with experts, including an expert directory, visit the Mental Health Media Guide.

5 Ideas for Partnering with Nonprofits

Expert interview. Nonprofits often have subject matter experts you can interview via a live or a pre-taped video to inform and inspire your community.

Collaborative campaigns or content. Help promote a nonprofit campaign or work with that org to develop unique campaigns or content you can amplify together.

Fundraising. Raise funds for causes you care about by asking for donations or selling merch that benefits a nonprofit.