3 Ways to Engage Experts

Subject matter experts, such as mental health professionals, can help us use our platforms to prevent harm and promote emotional well-being. Here are ideas for involving experts in your storytelling.

Fact check. Even trusted sources can provide inaccurate info. If you’re sharing details about a mental health challenge and are uncertain about accuracy, contact an expert to confirm the facts.

Resources and support. Experts frequently have resources they’ve developed or can recommend. Seeking expert-approved resources ensures you’re guiding your community in the right direction.

Conversation and questions. Host an expert Q&A session. For sensitive topics, you can collect questions in advance and pre-record the interview to ensure a safe and thoughtful message before sharing.

For more information on finding and working with experts, including an expert directory, visit the Mental Health Media Guide.

5 Ideas for Partnering with Nonprofits

Expert interview. Nonprofits often have subject matter experts you can interview via a live or a pre-taped video to inform and inspire your community.

Collaborative campaigns or content. Help promote a nonprofit campaign or work with that org to develop unique campaigns or content you can amplify together.

Custom landing page. Create a custom resource landing page for your followers that includes photos, introductions, or content related to your platform. Email [email protected] to learn more.

Fundraising. Raise funds for causes you care about by asking for donations or selling merch that benefits a nonprofit.

Sharing volunteer opportunities. Share opportunities for your community to get involved with organizations and causes you care about.